Full Job Description
Position: Digital Content Strategist
Location: Austell, Georgia
Company: ABC Enterprises
Are you a creative and strategic thinker with a passion for content? Do you thrive in a fast-paced digital environment? If so, ABC Enterprises, a leader in e-commerce solutions with a mission to enhance customer experiences globally, is looking for a Digital Content Strategist to join our innovative team in Austell, Georgia.
About Us
At ABC Enterprises, we believe in harnessing the power of technology to create meaningful connections between brands and customers. With a strong presence across various digital platforms, we drive our success through data-driven strategies and cutting-edge digital marketing solutions. Our team is dedicated to pushing boundaries and exceeding customer expectations.
Job Overview
As the Digital Content Strategist at ABC Enterprises, you will play a pivotal role in shaping and executing our digital content strategy. Your core responsibility will be to create, curate, and optimize engaging content that aligns with our brand voice and connects with our target audience. You will collaborate with cross-functional teams, including marketing, design, and product management, to create a cohesive digital presence.
Key Responsibilities
- Develop and implement a comprehensive content strategy that enhances engagement and drives brand awareness.
- Conduct thorough research on industry trends and customer preferences to inform content creation.
- Create high-quality digital content, including blog posts, articles, infographics, videos, and social media posts.
- Collaborate with designers to produce visually appealing and brand-consistent graphic content.
- Monitor and analyze content performance metrics, using data to optimize and refine content strategies.
- Manage editorial calendars and ensure timely delivery of content across all platforms.
- Work closely with SEO Specialists to enhance content's visibility and drive organic traffic.
- Stay updated with digital marketing trends and best practices, applying insights to improve content effectiveness.
- Act as a brand ambassador, maintaining a consistent tone of voice and messaging across all digital channels.
Qualifications
To be successful in this role, you will need the following qualifications:
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Proven experience as a content strategist, digital marketer, or in a similar role.
- Exceptional writing, editing, and proofreading skills.
- Strong understanding of SEO principles and best practices.
- Familiarity with analytics tools (e.g., Google Analytics, SEMrush) to track performance and gather insights.
- Proficient in content management systems (CMS) and digital marketing tools.
- Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
- Strong organizational skills and attention to detail.
- Creative mindset and a passion for storytelling through digital content.
Why Join ABC Enterprises?
At ABC Enterprises, we value creativity, innovation, and collaboration. We offer a dynamic work environment where your ideas will be heard and can make a meaningful impact. Enjoy a range of employee benefits that include:
- Competitive salary and performance-based bonuses.
- Comprehensive health and wellness benefits.
- Flexible working hours and remote work options.
- Professional development opportunities and training.
- A supportive team culture that values diversity and inclusion.
- Health and wellness programs, including gym memberships and stress management workshops.
Join Us
If you are ready to take your career to the next level and make a real impact as a Digital Content Strategist, we want to hear from you! Apply now and join a team that is dedicated to excellence and innovation in the digital content space.
ABC Enterprises is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Application Process
Please submit your resume along with a cover letter detailing your relevant experience and why you are a great fit for our team. We look forward to discovering how you can contribute to the success of ABC Enterprises.